Marija Ježovit, PhD

Education

• 2024 - PhD at the Faculty of Economics and Business, University of Zagreb
• 2020 - MA at the Faculty of Economics and Business, University of Zagreb
• 2017 - graduated from the Faculty of Economics and Business, University of Zagreb

Employment and work experience

• 2025 - The Institute of Economics, Zagreb
• 2020 - 2024 - Faculty of Economics and Business, University of Zagreb

Fields of interest

• consumer behaviour
• marketing strategies
• operational implementation of sustainable development 
• circular economy

Selected bibliography

• Lučić, A., Erceg, N., & Ježovit, M. (2025). Financial Capability Typology: The Investigation of Group Differences Among Young Adults. Journal of Financial Counseling and Planning. https://doi.org/10.1891/JFCP-2023-0094
• Lučić, A. & Uzelac, M. (2024). Addressing global overconsumption: positioning the anti-consumption through communication appeals. Corporate Communications: An International Journal, 29(2), 187-205. https://doi.org/10.1108/CCIJ-08-2023-0114
• Lučić, A. & Uzelac, M. (2024). Investigating alternative avenues for financial behaviour change: moving beyond the traditional approach. Young Consumers. https://doi.org/10.1108/YC-05-2023-1748
• Lučić, A. & Uzelac, M. (2024). Sustainable household capability of young adults: Role of parental norms. Heliyon, 10(7). https://doi.org/10.1016/j.heliyon.2024.e29219
• Balabanić, I., Žagmešter Kemfelja, M., & Uzelac, M. (2023). The influence of financial satisfaction, gender, and level of education of young people on present and future orientation: An analysis in the context of the theory of authenticity and singularity. Interdisciplinary Description of Complex Systems: INDECS, 21(6), 533-546. https://hrcak.srce.hr/312400
• Lučić, A., Barbić, D., & Uzelac, M. (2023). Theoretical underpinnings of consumers’ financial capability research. International Journal of Consumer Studies, 47(1), 373-399. https://doi.org/10.1111/ijcs.12778 
• Lučić, A., Uzelac, M., & Vidović, N. (2022). Critical Review of Children Consumer Protection National Policies. Journal of Macromarketing. https://doi.org/10.1177/02761467221111159 
• Previšić, A., Lučić, A., & Uzelac, M. (2022). Influence of personality traits on impulsive buying and responsible financial behavior. Ekonomski pregled, 73(5), 768-795. https://doi.org/10.32910/ep.73.5.5 
• Lučić, A., Uzelac, M., & Gaćina, L. (2021). Review of National Financial Education Policies Aimed at the Young-Evidence for Developing and Implementing Policy Recommendations for Croatia. Ekonomski Vjesnik, 34(2), 443-456. https://doi.org/10.51680/ev.34.2.15 
• Lučić, A., Uzelac, M., & Previšić, A. (2021). The power of materialism among young adults: exploring the effects of values on impulsiveness and responsible financial behavior. Young Consumers, 22(2), 254-271. https://doi.org/10.1108/YC-09-2020-1213 
• Lučić, A., Barbić, D., & Uzelac, M. (2020). The role of financial education in adolescent consumers’ financial knowledge enhancement. Market-Tržište, 32(Special Issue), 115-130. http://dx.doi.org/10.22598/mt/2020.32.spec-issue.115